LISTEN TO THE AUDIO HERE
or Download the MP3
(To download to your hard drive, right-click {or click and hold on a Mac} on the link above and select “Save Target As”.. or “Save Link as”… depending on your browser)
Our next website strategy Google Hangout meeting will take place at this post on Wednesday, February 25th at 11:00 a.m. ET / 8:00 a.m. PT. Please share your ideas, questions, and observations by tweeting to the hashtag #CTFuture.
Twitter stream from Creating a Website from Scratch Part II
(Please scroll to the bottom to begin)
Background
You’ll find a summary of Meeting #1 here.
Overall background for our web strategy is here.
The actual video of our first meeting is here.
Strategy Process
Our web strategy process will use the catalytic framework that we use for everything at Creating the Future. We’ll begin by identifying the best possible outcome, and then reverse engineer to ensure that our web presence accomplishes those goals. Here are the questions we’ll be working through:
1) Identifying success:
What do we want our web presence to make possible? For whom?
2) Looking outward: Identifying pre-conditions for success:
For that result to come to pass, what do people need, that a web presence can provide?
What would people need to know?
What would they need to feel?
What would they need to be able to do?
What would they need to have?
3) Looking inward:
To create those conditions for the people who use the site, what will the website itself (and our web presence overall) need to provide?
Please share your ideas, questions, and observations by tweeting to the hashtag #CTFuture.
If the video does not appear precisely on the hour, please be patient – we are probably running a few minutes late.
Future Meetings
As this process continues, please calendar these upcoming meetings. We want your wisdom and experience to be part of this process!
Tuesday, March 10th- 11 am ET (US)
Thanks for being part of this important effort!